Whether you have a home-based Internet business or whether your business staffs hundreds of employees downtown, you need an Internet presence in order to succeed.   Not only will you have to come up with a really good name for your business, but you will have to come up with a good domain name, too. There are a couple of things to avoid when naming your Internet business before you start setting up your site.

Things To Keep In Mind When Naming Your Business

  • The most common mistake made by new business owners is that they ask too many people for recommendations. Most owners tend to look to their close friends and family for suggestions regarding names for their businesses. The problem lies in the fact that not everyone will completely understand the idea of the business and what it involves.
  • It is always better to choose a name for your business by getting the advice of all the people who form an integral part of your business. By having a brainstorming session with these people, you are more likely to choose a good name.
  • Most established Internet businesses all have one thing in common — snappy, zingy and lively names that set them apart from other online businesses. For instance, Yahoo, Google, and Monster are great examples that hint at the strength, high volume, durability and vast reach of each of these businesses. All these businesses started out as home-based Internet ventures by unknown entrepreneurs.

It is very important to find the perfect name for your business.  Make sure you choose a name that is good for your business and helps send web traffic to your site. When choosing a domain name, pick one where .com can be used — it is the most common, and people are more likely to remember it.